A key product division of a global chemical manufacturer had a problem. Rapid growth had caused their $1B product portfolio to grow faster than their ability to manage it.
Like many companies in their position, resources were spread thin across too many projects.
Some projects consumed significant time and money without a clear ROI. Others were technically promising but not strategically aligned. Leadership saw that progress was stalling—even on their most important initiatives.
The division needed a more disciplined way to decide which projects to pursue—and how to deliver them more effectively.
